Nike's genius Marketing Strategy for Air Jordan : A Case Study - YouTube
In 'Air,' Michael Jordan's silence speaks volumes about the marketing of Black athletes
Michael Jordan sneakers sell for record $2.2 million - Los Angeles Times
How Michael Jordan's sneakers became a cultural phenomenon, despite the hefty fines he paid | Marca
Air Jordan: The Slam Dunk of Nike's Marketing Strategy | History
Nike released the Air Jordan 1 Lost & Found on November 19, igniting the global sneaker market, and it was released in China ahead of the world. | by Bruce Wayne | Medium
An Expert's Take On Investing In Sneakers & Which Are Worth The Hype
History of Air Jordan Commercials - Part 1 - SneakerNews.com
Why are Air Jordans so valuable?
How Nike Perfected Sports Marketing with the Banned Air Jordan 1
Game Changer The Untold Story of Nike Air Jordan And Its Successful Marketing: Truman, Davis: 9798223856573: Amazon.com: Books
Consumer News: The Shoe Craze Over Air Jordans | The ConneXion is a Consumer Market Research Community
What Ben Affleck's 'Air' Gets Wrong about Nike and Michael Jordan
How Nike Controls the Sneaker Resell Market | Highsnobiety
The Meteoric Rise of the Nike Air Jordan Brand | Sneakers, Sports Memorabilia & Modern Collectibles | Sotheby's
Nike Dia de Muertos Somos Familia Release Date | Hypebeast
Betting on a Legend - The Story of Nike's Air Jordan Shoe - Young Investors Society
The Jordan 1 and Nike's Marketing Revolution | Varsity
In 'Air,' Michael Jordan's silence speaks volumes about the marketing of Black athletes – KISA Public Radio
Jumpmania: The Best Air Jordan Marketing Campaigns in History - Sneaker Freaker
Air Jordan Marketing Campaign and Problems
The true story of the 'banned' Air Jordans
The Power of Partnerships - Nike & Michael Jordan Case Study
The Rise of Nike Air Jordan — The Sporting Blog
Nike's approach to marketing: Then and now | BANKNOTES
Michael Jordan Has Made Over $1 Billion From Nike — The Biggest Endorsement Bargain In Sports
How Michael Jordan became a brand (even though he almost skipped the meeting with Nike) | The Seattle Times
Throwback Thursday: The Best Air Jordan Marketing Campaigns | The Fresh Press by Finish Line
How Air Jordans Revolutionized Sports Marketing by blogger Mike Savage of New Canaan | Medium
